Reports
Zero Sales
Items that have never sold since you started tracking them
The Zero Sales report lists items that have had no sales at all since they were first tracked - products that never gained traction.
Key columns: product, variant, SKU, location, on-hand quantity, days since the item was created/tracked, created date, and inventory value.
When to use it: to spot launches that never took off or catalogue entries carrying stock they’ve never moved. Compare with Dead Stock, which covers items that sold previously but have since stopped.